Brits Go to Work on Pop Tarts Instead

This "Go to Work on An Egg" ad was popular in Britain fifty years ago. Not as catchy as "Got Milk?", but this campaign made its way into the psyche of Britons anyway.
A revival of the campaign was planned, intended to stir up the sentimentality of the populace. But the watchdog agency that must approve all national ads banned the campaign, said it doesn't promote a varied diet. See today's London Times article.
The British diet isn't known for its healthiness; fish and chips could possibly be the worst-for-you meal on earth. However, banning a breakfast egg promotion is like banning Volkswagens and ignoring the Hummers.
Besides how can you be down on simple eggs, they're g-g-g-r-r-reat!
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